Advantages of the TikTok Events API

It’s every marketer’s nightmare – that their carefully crafted, detailed campaign with significant funds invested into it will flop for one reason or another. It may be because of improper attribution, incorrect targeting, technical glitches or simply a poorly mapped customer journey. However, it is now frequently happening because not enough data signals are being […]

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Full Guide to TikTok Creator Marketplace for Brands

tiktok creator marketplace

As TikTok continues to grow, it is also becoming a hotspot for aspiring content creators looking to showcase their talents, gain recognition and – monetize what they do on the platform. Recognizing the potential of its creator community, TikTok launched the Creator Marketplace, an innovative platform that connects brands and businesses with influential TikTok creators. […]

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